Cal-Ann Farms

Roots and all By rmikulecky

The work.

Fresh herbs in traditional clamshell packaging maintain the same brand voice.

The brief.

A local producer of both living and fresh herbs, Cal-Ann is uniquely packaged for in-store display. Live “roots-and-all” basil is displayed in wooden boxes as end caps in the produce aisle. Part of the food value chain focus area at SHS.

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