Ad Age named Sullivan Higdon & Sink (SHS) the 2013 Small Agency of the Year-Midwest at its fifth annual awards on Thursday, July 25 in Portland, Ore. The award recognizes the power of being nimble, creative and independently minded.
“This year’s competition was fierce,” said Ad Age Deputy Managing Editor Rupal Parekh, one of the judges. “The number of entries was up across the board, making judging that much more difficult. We also see signs that more and more major marketers are turning to small and independent shops for creative solutions.”
“The past few years we’ve felt a lot of a momentum brewing in our business and culture,” said Rand Mikulecky, managing partner, SHS. “It’s pretty great to have industry peers recognize that, too. I’m proud of our teams, grateful for our client partners and excited about where we’re going.”
The contest is open to independent agencies with less than 150 employees. Hundreds of national and international shops competed for several different awards and gold and silver honors were presented for: Agency of the Year, Campaign of the Year, Best Agency Culture, Pro Bono Campaign of the Year, Regional Agency of the Year, and International Agency of the Year. Editorial staff from Ad Age and Creativity judged the entrants in three different categories based on the number of employees: one-10, 11-75 and 76-150.
The agency’s focus areas include food value chain; health and wellness; aerospace and defense; and marketing to men. In 2013, SHS launched initiatives to support two of its practice areas: FoodThink, an extensive multi-year mission to determine how and why consumers make food choices today and what will drive them in the future, and UpTake, providing insights, news and trends in the aviation, aerospace and defense industries.
Founded in 1971, SHS has approximately 125 employees across offices in Kansas City, Wichita and Washington, D.C.; its 2013 projected billings are $115 million.