The Halo Group Joins the Advertising and Marketing International Network
NEW YORK, March 4, 2014 – The Halo Group, a New York City based branding and marketing communications agency, is pleased to announce they have been selected by the Advertising and Marketing International Network (AMIN), a global alliance of more than 50 independently owned integrated agencies, as their New York partner. With member networks across AMIN’s global alliance, from the Americas, EAME (Europe Africa Middle East) and Asia Pacific, AMIN’s member agencies are located across 35 countries, with 79 offices and over 2,600 professionals.
“Joining AMIN is a way to strengthen our global expertise and capabilities, adding valuable resources to our growing list of multinational clients who are looking for global marketing campaigns,” said Linda Passante, CEO/Co-founder of The Halo Group.
Halo has a long history of helping global brands break into new markets. From a German refrigeration brand cracking the North American luxury home goods category to an international beverage company and a UK university entering into the New York marketplace and an international medical school recruiting students from 90 countries.
“The collaborative relationships that exist among AMIN agencies are at the core of the success of our network and we are thrilled to have Halo join as our New York representative,” said Susie Ketterer, AMIN Americas President. “We were impressed by their superior reputation in the industry, wealth of integrated offerings and resources for our members. I believe Linda Passante and her team of communications experts at Halo will bring a new and fresh perspective to the AMIN network.”