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GWP Brand Engineering has Arthritis.pgarneau / 31-07-2013

GWP Brand Engineering was recently recruited to help The Arthritis Society of Canada awaken 4.6 million silent sufferers. “Arthritis currently has a lower level of awareness and engagement than anyone ever suspected, with numbers in the single digit. And people living with arthritis often remain silent due to existing social stigma (it’s a geriatric disease)” says a spokesperson for the Arthritis Society of Canada. Adding “ GWP will be joining our team and helping us increase awareness and establish  a whole new level of engagement among Canadian sufferers.”

 

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